General Contractor Marketing

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The Brief

[/vc_column_text][wgl_spacing spacer_size=”21″][vc_column_text]Because the majority of Arcadia’s work was previously done through referrals, they weren’t hedged against slower months. Not to mention, their website was making it difficult for potential clients to reach out and book a consultation.
[/vc_column_text][wgl_spacing spacer_size=”16px”][vc_column_text]Arcadia needed a new website and they needed it fast! Their instructions were to make it simple, easy to use, responsive and self-sustainable.

Our team got to work and completed the new website within 6 business days, getting Arcadia back online & ready to build new homes or take on renovation & remodeling projects.  The new logo & marketing on Google followed shortly thereafter.

After launching the ad campaigns, building up Arcadia’s reviews via email marketing to past clients, we were able to get Arcadia listed on the 1st page of Google AND within 2 months Arcadia got booked out for the remainder of 2018![/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][wgl_spacing spacer_size=”40″][/vc_column][/vc_row][vc_row][vc_column width=”1/3″][wgl_info_box ib_layout=”left” icon_type=”font” icon_font_type=”type_flaticon” icon_flaticon=”flaticon-zoom-in” icon_color_idle=”#ffffff” icon_color_hover=”#ffffff” icon_bg_type=”gradient” icon_bg_gradient_start=”#002dd1″ icon_bg_gradient_end=”#009ccc” icon_bg_gradient_start_hover=”#1f90c1″ icon_bg_gradient_end_hover=”#0020d8″ icon_color=”#ffffff” ib_title=”Paid Search” ib_content=”We developed Google Ads campaigns that brought an immediate uptick in sales-qualified leads.” custom_icon_size=”25″ custom_icon_bg_color=”true” custom_icon_color=”true” custom_icon_bg_width=”50″ custom_icon_bg_height=”50″ custom_icon_side_offset=”25″][wgl_spacing spacer_size=”32″][/vc_column][vc_column width=”1/3″][wgl_info_box ib_layout=”left” icon_type=”font” icon_font_type=”type_flaticon” icon_flaticon=”flaticon-skills” icon_color_idle=”#ffffff” icon_color_hover=”#ffffff” icon_bg_type=”gradient” icon_bg_gradient_start=”#5ad0ff” icon_bg_gradient_end=”#2263e5″ icon_bg_gradient_start_hover=”#2451f4″ icon_bg_gradient_end_hover=”#5ad0ff” icon_color=”#ffffff” ib_title=”Branding” ib_content=”We developed a new logo, a new website, and content to support the new brand direction.” custom_icon_size=”25″ custom_icon_color=”true” custom_icon_bg_color=”true” custom_icon_bg_width=”50″ custom_icon_bg_height=”50″ custom_icon_side_offset=”25″][wgl_spacing spacer_size=”32″][/vc_column][vc_column width=”1/3″][wgl_info_box ib_layout=”left” icon_type=”font” icon_font_type=”type_flaticon” icon_flaticon=”flaticon-gear-3″ icon_color_idle=”#ffffff” icon_color_hover=”#ffffff” icon_bg_type=”gradient” icon_bg_gradient_start=”#8cffed” icon_bg_gradient_end=”#009cff” icon_bg_gradient_start_hover=”#009cff” icon_bg_gradient_end_hover=”#8cffed” icon_color=”#ffffff” ib_title=”FB Marketing” ib_content=”Targeted Ad Campaigns on Facebook with Supported Content & Landing Pages” custom_icon_size=”25″ custom_icon_color=”true” custom_icon_bg_color=”true” custom_icon_bg_width=”50″ custom_icon_bg_height=”50″ custom_icon_side_offset=”25″][wgl_spacing spacer_size=”32″][/vc_column][/vc_row][vc_row][vc_column][vc_column_text]

Our Strategy

[/vc_column_text][wgl_spacing spacer_size=”21″][vc_column_text]We targeted keywords associated with General Contracting and developed a layered audience to ensure that our ads were being shown only to potential customers. Our Paid Search Advertising team then developed an integrated marketing strategy to put Arcadia Construction as the construction subject matter expert in the Austin, Texas area.[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column][wgl_spacing spacer_size=”41″][vc_column_text]

Captive Nest is a marketing agency you can count on. 2018 was my banner year, and now it looks like 2019 will be too.  I’d be more than happy to recommend them to any home builder or general contractor.

-Joshua Pams, Arcadia Construction

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PlotterPro.com 09/08/2019

Facebook
Captive Nest took our online store from 0-100 real quick! They're amazing at creating strategies that work and have helped us with many issues outside of the scope of work. They're truly are an incredible team to work with.

Paramount Resources 01/19/2019

Google
Captive Nest has developed everything for us! From our website all the way down to how we engage with our prospects and potential new hires. We also went from having a couple of hundred monthly visitors to well over 1000 weekly visitors!!!

ATX Pro Builders 07/14/2019

Google
Captive Nest helped our construction company land some of the largest construction projects to date. Highly recommend Captive Nest to any construction centric business looking to establish itself in their market.

Electric Power Engineers, Inc. 01/18/2019

Google
Our website traffic has increased by several thousand % and people are staying a lot longer on our site engaging with our technical content. Moreover, we show up at the top for all but one of our service offerings. Recommend to anyone seeking quality web design in Austin or any city for that matter.

Simpler Moving 03/28/2019

Google
Captive Nest has done a great job for our company. They create marketing that is unmatched in our industry and continue to provide excellent service. We highly recommend the Captive Nest team!

Executive Baskets 05/05/2019

Google
The team at Captive Nest has done an outstanding job taking my store online from our traditional retail location. They are very efficient and prompt with their services. I would recommend them to anyone looking to take their business to the next level. Their work speaks for itself and you will notice the increase in revenue in no time!

Lonestar Asset Management 06/19/2019

Google
Very creative team here. We hired them to develop an email nurture sequence then expanded our relationship to include Pay Per Click advertising. The most fascinating aspect is how they are able to define an ideal prospect, then bring them in from all corners of the internet.

Jon Ric Med Spa 07/04/2019

Google
Having the right marketing team is critical to your business’ success. After going through eight different marketing companies and lots of wasted money, we finally found a company that delivers and effectively promotes our business. Captive Nest has gone above and beyond what any of the other companies did or claimed they could do. The proof was in the number of leads we began to receive after just two weeks of going live with Captive Nest. In fact, we had to add additional phone lines and staffing just to keep up with all the leads we received. Vlad, who is our marketing agent with Captive Nest, communicates with us nearly daily and is very responsive to our calls and requests. With many of the previous companies, we always felt we were talking to a voice mail. It would often be days before our agent would respond or with responses like “your metrics look good”. With Captive Nest, I feel like our account matters to the company. A huge bonus is that they won’t market to the company right down the street from you. They genuinely want to grow the business with the customers they have and not just pump out generic advertising dribble. After going with multiple Google Premier Partners that claimed less than 1% turnover rates, we finally found a marketing company that produces results.

Bossman Brands 04/28/2020

Facebook
Working with Captive Nest has changed the course of how and how often we sell online. They’ve been a tried-and-true partner and consistently outperform some of our toughest benchmarks.

Dealermart 02/19/2020

Google
Captive Nest has been a game-changer for us! Vlad and his team have allowed us to add a high level of sophistication into our marketing needs. Their ability to target customers is unlike anything else we have seen! I would HIGHLY recommend working with them!