Custom Home Builder Marketing & Web Design Solutions. View our case study for a nationally acclaimed design-build new home construction company.
Because the majority of Arcadia’s work was previously done through referrals, they weren’t hedged against slower months. Not to mention, their website was making it difficult for potential clients to reach out and book a consultation.
Arcadia needed a new website and they needed it fast! Their instructions were to make it simple, easy to use, responsive and self-sustainable.
Our team got to work and completed the new website within 6 business days, getting Arcadia back online & ready to build new homes or take on renovation & remodeling projects. The new logo & marketing on Google followed shortly thereafter.
After launching the ad campaigns, building up Arcadia’s reviews via email marketing to past clients, we were able to get Arcadia listed on the 1st page of Google AND within 2 months Arcadia got booked out for the remainder of 2018!
We targeted keywords associated with General Contracting and developed a layered audience to ensure that our ads were being shown only to potential customers. Our Paid Search Advertising team then developed an integrated marketing strategy to put Arcadia Construction as the construction subject matter expert in the Austin, Texas area.
Captive Nest is a marketing agency you can count on. 2018 was my banner year, and now it looks like 2019 will be too. I’d be more than happy to recommend them to any home builder or general contractor.
The oil & gas trucking space is very competitive, for companies like Detmar Logistics, securing contracts with leading oil & gas corporations is easy, they have an outstanding reputation, but like all companies, the objective is to grow. Since growth cannot be sustained without adequate resources, we accelerated their hiring efforts by making them easily discoverable on Google and other search engines via content and Google marketing.
Once discovered in Google Search results, users needed to feel at home right off the bat when landing on Detmar Logistics’ website. To do that we redesigned their website, then worked with video content to engage their online traffic.
Once website visitors had a chance to get familiarized with Detmar Logistics, the next step was making the hiring process more accessible. To do that, we created CTA (Call to Action) buttons and integrated the CTA’s with their online hiring portal.
SEO Content Strategy
– Matt Detmar, CEO
At Detmar Logistics, we put our clients and our employees first, and there’s a little over 400 of them. That being said, we needed a partner who could deliver on time, every time, at the drop of a hat. That’s precisely what Captive Nest does with little to no direction. For these reasons, I highly recommend Captive Nest to any organization, small or large who like us, prefer to focus on growth.
We worked with the num team to develop an SEO strategy that helped improve relevancy and alignment of the website, while also developing a content & digital PR strategy to bring value to its target audiences, rather than just talking about products and services like much of the competition.
The one on one interaction with someone that listens and respects your views and opinions is a primary strength. They took on the project and applied feedback at every stage of the project cycle.
– Jerry Witte, Qval Property Advisors, CEO
This project was one of the most fun to date. We had the pleasure of working on branding, web design, graphic & print design as well as developing everything from the site all the way down to email signatures.
After fully rebranding Paramount Resources, we ran highly-targeted ad campaigns on both Recruiting and Client Acquisition fronts.